PRIVACY & DATA SECURITY POLICY

Welcome to MERCHANT247. We are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit our website, use our services or make a payment through our platform. Please read this policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access or use our website or services.

1. What personal information do we collect?

We collect personal information from you when you visit our website, sign up for our services or contact us. This information includes your name, email address, phone number, address, pincode and business/company affiliation.
Financial & KYC Information: To comply with RBI regulations and provide our financial services (like AEPS and DMT), we securely collect Know Your Customer (KYC) details such as your PAN card, Aadhaar number (or Virtual ID), bank account details and transaction history. We may also collect your IP address and other information about your device and browser for security purposes.

2. Why Explicit App Permissions?

We collect precise location data to prevent fraud and comply with AEPS/banking geo-tagging guidelines.
We request camera access for KYC document uploads and profile picture updates.

3. How to delete data?

Users can request the deletion of their account and personal information by emailing support@merchant247.io. Please note that while we will delete your profile access, we are legally required by the Reserve Bank of India (RBI) and other regulatory bodies to retain certain financial transaction records and KYC data for a specified period to prevent fraud and money laundering.

4. How do we use your personal information?

We use your personal information to provide you with our services, to intercommunicate with you and to enhance our website and services. We may also use your private information to send you promotional emails or to contact you about career possibilities.

5. How do we share your personal information?

We do not sell your personal information to unauthorized third parties. However, to facilitate your payments and provide our services, it is strictly necessary to share your information with trusted third parties. This includes our partner sponsor banks, payment gateways, the National Payments Corporation of India (NPCI) and our web/server hosting providers. We will also disclose your personal information to law enforcement, regulatory authorities (such as the RBI or UIDAI) or courts when strictly required to do so by law or to prevent fraud.

6. How do we protect your personal information?

We use a variety of security measures to protect your private information from unauthorized access, use or disclosure. We also limit access to your private information to employees who have a legitimate need to know.

Cookies

Cookies and web beacons are used to analyze site usage and improve the service. Cookies are small text files stored by your browser. Merchant 247 Technologies Private Limited may set and access cookies to track preferential settings and improve your experience. We do not share personally identifiable information with third-party analytics providers.

7. Your choices

You have the right to access, correct or delete your private information. You also have the right to opt out of receiving promotional emails from us.
To exercise these rights, please contact us at support@merchant247.io

8. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, operational requirements or legal obligations. Any updates will be posted on this page with a revised date. We encourage you to review this Privacy Policy periodically.

9. Contact us

If you have any questions about this Privacy Policy, please contact us at support@merchant247.io

Conclusion

Merchant 247 Technologies Private Limited is committed to protecting the privacy of our users and our clients. We have implemented a number of security measures to protect your data and we only collect and use your information in accordance with this Privacy Policy.

Grievance Officer:

Tulsiram Sharma
grievance@merchant247.io

Merchant 247 Technologies Private Limited

525-526, 5th Floor-Mansarovar Plaza, Madhyam Marg- Mansarovar, Jaipur - 302020, Rajasthan
Email: support@merchant247.io
Phone: +91-78520-08821

Changes to this privacy notice. We keep our privacy notice under regular review. This privacy notice was last updated in August 2026